Título:  Route to Market Coordinator

Are you passionate about sales distribution? Join our Commercial team as a Route to Market (RTM) Coordinator (Temporary – 6 months) and help drive effective Sales Distribution strategies across HFS channels (DSF & DSDD).

You will analyze market and distribution data to execute RTM and GTM strategies, while traveling to different cities across Mexico to build direct relationships with distributors and ensure strong execution. This role works closely with Sales, Customer Service, Logistics, Supply Chain, and Commercial teams to improve end-to-end distribution performance.

A Taste of What You’ll Be Doing

• Sales & Distribution Analysis: Analyze sales information and distribution KPIs to identify performance gaps, opportunities, and insights that support effective commercial decision making.
• Route‑to‑Market Strategy Design: Support the design and optimization of Route‑to‑Market strategies by territory, including territory structure, route sizing, sales model definition, customer segmentation, and execution KPIs such as visit rate, frequency, and drop size.
• Territory & Route Optimization: Utilize data visualization and geographic mapping tools to define, update, and optimize territories, distributors, branches, and route structures to ensure effective market coverage.
• Census & Coverage Execution: Contribute to the development and implementation of customer census plans for assigned channels, coordinating logistics and monitoring progress to ensure data accuracy and completeness.
• Master Data Management: Support the maintenance, quality, and governance of distributor master data, ensuring alignment between customer information, route plans, and field execution.

We’re Looking for Someone With

• +5 years of experience in RTM / GTM roles within CPG companies.
• Strong knowledge of local market dynamics, distribution models, and key customers.
• Proven skills in data analysis, negotiation fundamentals, and business acumen.
• Bachelor’s degree in Sales, Business Administration, Distribution, Logistics, or related fields.
• Strong systems knowledge, including MS Office and geo-information / data visualization tools (e.g., MapInfo or similar).
• Excellent communication skills, analytical thinking, and ability to work cross-functionally.

What’s Next

After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone. Visit our How We Hire page to get insights into our hiring process and more about what we offer.

Need assistance throughout the application or hiring process? Email LA.reclutamiento@kellanova.com

If you join our team, you’ll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small. Visit our benefits page & be sure to ask your recruiter for more specific information.

Get to Know Us

At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.

Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.

Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work.

Mars, Incorporated has acquired Kellanova in a transaction that brings together iconic brands, storied legacies and outstanding capabilities with a view to shape the future of snacking. Kellanova will continue to hire business‑necessary roles while being fully integrated into Mars. You can learn more here: https://www.mars.com/news-and-stories/press-releases-statements/mars-completes-acquisition-of-kella…

You can learn more at www.futureofsnacking.com, and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.

Let’s shape the future of snacking.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here.