Title:  Assistant Brand Manager - 12 month Fixed Term Contract

Are you dynamic, a keen innovator, a trend setter, or a disruptive thinker? Then Kellanova is the place for you because we focus on agility, growth, and innovation. Our colleagues in the Benelux Marketing Team are looking for a new Assistant Brand Activation Manager Pringles.

As we’re putting our hearts and souls into the future of food, we’ll be looking at you to support marketing projects to deliver company growth and unlock the capacity and capabilities of our beloved brand Pringles.

A Taste of What You’ll Be Doing

• Brand Management - You’ll be working with our iconic Pringles brand and assist in many aspects of Brand Management, including new product launches, activation support, communication and effectiveness across channels in Benelux and Duty-Free locations. This role is set to be 50% focused on supporting marketing activations for the Benelux business and 50% to support the marketing activations for Duty Free.
• Execute annual marketing and brand activation plans with a strong omni-channel approach – and a specific focus on Duty free. Drive consumer and shopper engagement through amplifications of campaigns at the lower end of the funnel. Collaborate cross-functionally to deliver impactful, end-to-end activations and implement shopper marketing strategies, leveraging customer-specific tools like sampling and retailer media.
• Duty Free Activation – You’ll be a key player in supporting the development of activations that make Pringles stand out in this competitive travel retail environment.
• Planning & Project Management – Participate in the development of brand activation plans and lead projects ensuring timely and budget-conscious delivery
• Performance – Monitor brand performance and analyze monthly performance data to provide insights and recommendations
• Campaign Analysis – Conduct data collection, analysis, reporting and provide feedback on the effectiveness of activation campaigns
• Stakeholder Communication - You will be the direct point of contact of core brands with internal and external stakeholders; you will work closely with different departments within the Benelux (Catman, sales, Duty Free, communications, …), as well as with the marketing teams in Dublin.

We’re Looking for Someone With

• Outstanding planning skills, and the capacity to manage several workstreams.
• Passionate about brands and bringing them to life for shoppers
• Strong attention to detail
• 2+ years FMCG experience within marketing and/or commercial roles
• Microsoft Office proficiency
• Fluent in English – French and/or Dutch speaking are a plus.

 What’s Next 

 
After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone. Visit our How We Hire page to get insights into our hiring process and more about what we offer. 

Need assistance throughout the application or hiring process? Email European.recruitment@Kellanova.com 

If you join our team, you’ll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small. Visit our benefits page & be sure to ask your recruiter for more specific information. 

Get to Know Us 

At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands includes Pringles, Cheez-It, Pop-Tarts, Squares, Special K, Tresor, Frosties, among others. 

Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together. Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work. 

Mars has agreed to acquire Kellanova in a combination that will shape the future of snacking! The transaction is anticipated to close within the first half of 2025 (subject to Kellanova shareowner approval and other customary closing conditions, including regulatory approvals). The companies remain separate until closing. You can learn more at www.futureofsnacking.com, and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here.   

We’re on a journey to be the best. You coming?