Date:  Nov 21, 2023
Job Req ID:  16618
Category:  Sales
Country/Region:  IT
State:  GA
City:  Rome
Workplace:  Onsite

Title:  Field Sales Representative, Lazio area



Are you dynamic, a keen innovator, a trend setter, or a disruptive thinker? Then Kellanova is the place for you because at Kellanova we focus on agility, growth, and innovation.


If driving change and creating an impact from Day 1 sounds appetizing, this role may be for you! As a Field Sales Representative, you’ll focus on achieving company objectives throughout the excellent execution of the AMPPS (Assortment, Merchandising, Price, Promotion, Shelf enhancement) strategy in the POS of the assigned territory.

The area is Lazio.


What We Offer


  • Competitive salary package including annual bonus;
  • Flexible working hours and hybrid working model;
  • Employee development and recognition programs;
  • Onboarding and Induction program, including Buddy partnership;
  • Fruit, milk and coffee for breakfast;
  • Kellogg’s product bag per month;
  • Benefits Plan (insurance, fiscal assistance, medical checkup)
  • Volunteering initiatives.


A Taste of What You’ll Be Doing


  • Responsible for maximizing Kellogg Brands sales and reaching objectives in their POS.
  • Examples of assigned TGT: shelf reorganization, out of stock level, share of shelf, empty shippers placement, number of daily visits, category projects.
  • Responsible for managing their POS panel and for guaranteeing their effective coverage according to own target (daily and weekly visit schedule)
  • Contribute to the execution of the AMPPS strategy through the roll out of commercial and customer plans:
  • Guarantee the presence, assortment, and distribution of Kellogg Brands
  • Optimal location, organization and visibility in store
  • Increase promotional kpi's through the planning, execution and use of pop material
  • Periodically analyses, sharing views/opinions with own manager to identify short- and medium-term actions.
  • Continue monitoring of trade, category and brands evolution supplying information and insights.
  • Collaboration with sell-in roles in managing the assigned banner responsibility providing advance info/reco/feedback also through coordination of other FSRs.
  • Actively contributes to some specific projects and activities delegated by own manager in order to participate to the Company's sales operational process and strategy implementation
  • Promotes Kellogg image in the market through in-store productive collaborations and a conduct in line with corporate principles and guidelines.
  • Participation to the KWay program according to the company development plan.
  • Contribute to a strategic use of the Yammer platform, in order for it to be a tool for sharing and giving visibility to relevant insights and main activities.


Your Recipe for Success


  • Fluent in Italian and English is necessary
  • University degree required, preferably economics or similar
  • Driving licence
  • Knowledge of Trade, Categories, Brands strategies, Consumer and Shopper behaviour
  • Past experience in sales in FMCG industry
  • Strong knowledge of Kellogg products, commercial initiatives, vision and purpose
  • Technical skills: knowledge and use of analysis and sales
  • Soft skills: motivation, enthusiasm, high communication skills, proactivity and initiative taking, teamworking, loyalty to both role and company


What’s Next

After you apply, your application will be reviewed by a real recruiter – not a bot. This means it could take us a little while to get back with you so watch your inbox for updates. In the meantime, visit our How We Hire page to get insights into our hiring process and how to best prepare for a Kellanova interview.


If we can help you throughout the application or hiring process, please email

We’re proud to offer industry competitive Total Health benefits (Physical, Financial, Emotional, and Social) that vary depending on region and type of role. Be sure to ask your recruiter for more information.

This role takes part in Locate for Your Day, Kellanova’s hybrid way of working that empowers office-based employees to, in partnership with their managers, find a balance between working from home and the office.


About Kellanova


Kellanova is a leading company in global snacking, international cereal and noodles, plant-based foods, and North America frozen breakfast, and a portfolio of iconic, world-class brands, including Pringles, Cheez-It, Pop-Tarts, Kellogg’s Rice Krispies Treats, MorningStar Farms, Incogmeato, Gardenburger, Nutri-Grain, RXBAR, and Eggo. We also steward a suite of beloved international cereal brands, including Kellogg’s Frosties, Zucaritas, Special K, Krave, Miel Pops, Coco Pops, and Crunchy Nut, among others.

To become part of our story requires a commitment to a team that demands the best you’ve got to give. In return, you get to make a meaningful contribution towards how we shape the future, ensuring better days for our planet, our people and our communities. We strive to create a world where people are not just fed but fulfilled and a workplace where everyone is empowered to be their true selves.


We’re results oriented and we ask you to live up to the best you can be. This means you’ll be excited and afraid of the opportunities all around you in equal measure. We’re passionate and incredibly proud of our inclusive culture that balances understanding, accountability and challenge at every step of your journey, for as far as you want to progress. It’s the challenge of a high-performance culture combined with a team first mentality that drives us all forward and brings us closer together.  We can be tough, but we’re always kind. We’re at our best when we push each other to become better, recognising and rewarding greatness along the way.


At Kellanova, we are committed to Equity, Diversity, and Inclusion (ED&I), uplifting each other and embracing our differences to achieve our common goals. Our focus on ED&I enables us to build a culture where all employees are inspired to share their passion, talents, ideas, and can bring their authentic selves to work. Learn more here. We’re a foundation member of the Leading Executives Advancing Diversity (LEAD) Network, dedicated to meaningfully accelerating gender parity and driving inclusion in the European retail & Fasting-Moving Consumer Goods value chain. We’re proud that we’ve reached 50:50 gender parity for all leadership roles ahead of our 2025 target.


There’s a seat for everyone at our table. It’s up to you to make yours count.


So, Make It Happen

-Kellanova Recruitment