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Date:  14 Nov 2023
Job Req ID:  16564
Category:  Sales
Country/Region:  ES
City:  Madrid

Title:  Field Sales Representative



Are you dynamic, a keen innovator, a trend setter, or a disruptive thinker? Then Kellanova is the place for you because at Kellanova we focus on agility, growth, and innovation.


If driving change and creating an impact from Day 1 sounds appetizing, this role may be for you! As a Field Sales Representative, you’ll focus on ensuring the correct execution and management for each point of sales to develop the category by improving Kellanova’s sales volume, product positioning and market share growth. You will also be in charge of identifying business opportunities and facilitating the roles of Regional and National Accounts.


The area is Madrid.



What We Offer


  • Competitive salary package including annual bonus
  • Flexible working hours
  • Employee development and recognition programs
  • One day off for your birthday and additional holidays
  • Health and life insurance, pension plan.
  • Flexible Benefits Plan and much more


A Taste of What You’ll Be Doing


  • Achieving assigned execution objectives, designing, and implementing a specific action plan per assigned point of sale.
  • Executing subscribed commercial and promotional agreements with clients in POS: product references, innovation, promotional plans (Planned activity).
  • Detecting and taking advantage of POS appointed opportunities aiming to improve merchandising and product exposition (Unplanned activity).
  • Assuring the best positioning for Kellanova’s brands & Pringles products in the points of sales in line with category management strategies.
  • Tracking new product commercial evolution and quick implementation in assigned stores.
  • Making an effective and appropriate use of point-of-sale resources as well as other merchandising tools.
  • Guaranteeing efficient use of the Audit tool as the platform to prepare, report and track customer sales visits and/or internal department meetings.
  • Tracking and comparing the execution results achieved versus forecast. 


Your Recipe for Success


  • Bachelor’s Degree or equivalent
  • Knowledge on sales techniques, negotiation, and merchandising.
  • Good computer skills (Excel and data bases) user level.
  • 1-2 years of experience in FMCG Sales environment / Away from Home / Impulse.
  • Strong passion for sales
  • Proficiency in Spanish and strong command of English language
  • Valid driving license


What’s Next

After you apply, your application will be reviewed by a real recruiter – not a bot. This means it could take us a little while to get back with you so watch your inbox for updates. In the meantime, visit our How We Hire page to get insights into our hiring process and how to best prepare for a Kellanova interview.


If we can help you throughout the application or hiring process, please email

We’re proud to offer industry competitive Total Health benefits (Physical, Financial, Emotional, and Social) that vary depending on region and type of role. Be sure to ask your recruiter for more information.

This role takes part in Locate for Your Day, Kellanova’s hybrid way of working that empowers office-based employees to, in partnership with their managers, find a balance between working from home and the office.


About Kellanova


Kellanova is a leading company in global snacking, international cereal and noodles, plant-based foods, and North America frozen breakfast, and a portfolio of iconic, world-class brands, including Pringles, Cheez-It, Pop-Tarts, Kellogg’s Rice Krispies Treats, MorningStar Farms, Incogmeato, Gardenburger, Nutri-Grain, RXBAR, and Eggo. We also steward a suite of beloved international cereal brands, including Kellogg’s Frosties, Zucaritas, Special K, Krave, Miel Pops, Coco Pops, and Crunchy Nut, among others.

To become part of our story requires a commitment to a team that demands the best you’ve got to give. In return, you get to make a meaningful contribution towards how we shape the future, ensuring better days for our planet, our people and our communities. We strive to create a world where people are not just fed but fulfilled and a workplace where everyone is empowered to be their true selves.


We’re results oriented and we ask you to live up to the best you can be. This means you’ll be excited and afraid of the opportunities all around you in equal measure. We’re passionate and incredibly proud of our inclusive culture that balances understanding, accountability and challenge at every step of your journey, for as far as you want to progress. It’s the challenge of a high-performance culture combined with a team first mentality that drives us all forward and brings us closer together.  We can be tough, but we’re always kind. We’re at our best when we push each other to become better, recognising and rewarding greatness along the way.


At Kellanova, we are committed to Equity, Diversity, and Inclusion (ED&I), uplifting each other and embracing our differences to achieve our common goals. Our focus on ED&I enables us to build a culture where all employees are inspired to share their passion, talents, ideas, and can bring their authentic selves to work. Learn more here. We’re a foundation member of the Leading Executives Advancing Diversity (LEAD) Network, dedicated to meaningfully accelerating gender parity and driving inclusion in the European retail & Fasting-Moving Consumer Goods value chain. We’re proud that we’ve reached 50:50 gender parity for all leadership roles ahead of our 2025 target.


There’s a seat for everyone at our table. It’s up to you to make yours count.


So, Make It Happen

-Kellanova Recruitment


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