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Date:  Nov 18, 2023
Job Req ID:  16245
Category:  Sales
Country/Region:  NL
City:  Hertogenbosch
Workplace:  Hybrid

Title:  Key Account Manager Travel and Retail Duty Free


Are you dynamic, a keen innovator, a trend setter, or a disruptive thinker? Then Kellanova Europe is the place for you because at Kellanova we focus on agility, growth and innovation. Our colleagues in the International Dutch team are looking for a new Key Account Manager.


The Key Account Manager lies within the International Dutch duty-free team, part of a BENELUX Business Unit. You’ll be working in a high performing team, alongside peers always trying to reach the next level. You’ll be reporting into the Business Manager & Global Duty-Free Manager. The delivery of challenging sales goals and strategic relation coverage will be your primary responsibility. You will also be in charge of constantly looking for improvement activities within your area of responsibility.


This is a hybrid role based out of our 's-Hertogenbosch Head Office and working from home.


What We Offer


  • Chance to make a difference for one of the most innovative and exciting snacking brands across the Globe
  • 13th Month paid in December of each year
  • Company Car
  • Annual bonus circa 6% based on performance.
  • Flexible working 
  • Life assurance, Health Cover, Pension Insurance and many more


Here’s A Taste Of What You Will Be Doing 


  • Managing distributors and customers for a number of markets within the Globe.
  • Taking orders and ensuring sales commitment is met
  • Managing the P&L of the area, responsible for achieving the sales target and for preparing the area’s forecast
  • Preparing and leading the negotiations with customers of the yearly join business plans (listings, pricing, investment, activation, etc)
  • Working cross-functionally with marketing, trade marketing and revenue management on the execution of promotional and other sell-out activities
  • Maintaining regular data exchange with customers (e.g. verification of turnover, stock, market shares reports)
  • Performing analysis on the area of responsibility and suggesting actions for improvement
  • Finding category approach opportunities driving the category growth


Your Recipe For Success


  • Communication Skills

At Kellogg’s you’ll easily be exposed to senior management, no matter your level.     Therefore, it’s important you have excellent communication skills, to deal with all kinds of different stakeholders

  • Resilience

You’re able to bounce back after a disappointment or set back, big or small. And always continue to move onward & upward

  • Analytical

We’re a very data driven company. You know how to translate complex data into a simple solution with your analytical mindset

  • Result driven

You don’t only focus on your own results, but always do what’s best for the company

  • Empathy – listening to the customer

You’re known for your empathy. You listen more and talk less, and therefore truly understand your customer. With that mindset you create commercial chances to optimize the customer experience.

  • Team player

You’re curious, positive and enthusiastic. People know you as the driver of the team. Achieving results is nice but achieving results with the team is simply the best. You’re a team player, which means you’re sometimes a leader, sometimes a follower but always working towards the same common goal together with your teammates

  • Travel

Need to be able to flexible travel about 20-40% of the time




Hard Skills

Please kindly note that you need to have an EU Working Permit (Orientation Year Visa not included), or be an EU Citizen, in order to proceed for this position. Please make sure you put your nationality on your resume. Unfortunately, we can't proceed with non-European citizens who need support for a working permit.


  • Education: Master’s degree in management, marketing or economics, engineering
  • Work Experience: Minimum 3-5 years of experience in Sales; Trade marketing/marketing experience is an advantage
  • Advantage for the role is Travel Retail experience
  • Languages: Dutch native speaker, excellent English skills, other languages are a pre


What’s Next


After you apply, your application will be reviewed by a real recruiter – not a bot. This means it could take us a little while to get back with you so watch your inbox for updates. In the meantime, visit our How We Hire page to get insights into our hiring process and how to best prepare for a Kellanova interview.


If we can help you throughout the application or hiring process, please email

We’re proud to offer industry competitive Total Health benefits (Physical, Financial, Emotional, and Social) that vary depending on region and type of role. Be sure to ask your recruiter for more information.


This role takes part in Locate for Your Day, Kellanova’s hybrid way of working that empowers office-based employees to, in partnership with their managers, find a balance between working from home and the office.


About Kellanova


Kellanova is a leading company in global snacking, international cereal and noodles, plant-based foods, and North America frozen breakfast, and a portfolio of iconic, world-class brands, including Pringles, Cheez-It, Pop-Tarts, Kellogg’s Rice Krispies Treats, MorningStar Farms, Incogmeato, Gardenburger, Nutri-Grain, RXBAR, and Eggo. We also steward a suite of beloved international cereal brands, including Kellogg’s Frosties, Zucaritas, Special K, Krave, Miel Pops, Coco Pops, and Crunchy Nut, among others.

To become part of our story requires a commitment to a team that demands the best you’ve got to give. In return, you get to make a meaningful contribution towards how we shape the future, ensuring better days for our planet, our people and our communities. We strive to create a world where people are not just fed but fulfilled and a workplace where everyone is empowered to be their true selves.


We’re results oriented and we ask you to live up to the best you can be. This means you’ll be excited and afraid of the opportunities all around you in equal measure. We’re passionate and incredibly proud of our inclusive culture that balances understanding, accountability and challenge at every step of your journey, for as far as you want to progress. It’s the challenge of a high-performance culture combined with a team first mentality that drives us all forward and brings us closer together.  We can be tough, but we’re always kind. We’re at our best when we push each other to become better, recognising and rewarding greatness along the way.


At Kellanova, we are committed to Equity, Diversity, and Inclusion (ED&I), uplifting each other and embracing our differences to achieve our common goals. Our focus on ED&I enables us to build a culture where all employees are inspired to share their passion, talents, ideas, and can bring their authentic selves to work. Learn more here. We’re a foundation member of the Leading Executives Advancing Diversity (LEAD) Network, dedicated to meaningfully accelerating gender parity and driving inclusion in the European retail & Fasting-Moving Consumer Goods value chain. We’re proud that we’ve reached 50:50 gender parity for all leadership roles ahead of our 2025 target.

There’s a seat for everyone at our table. It’s up to you to make yours count.


So, Make It Happen

Kellanova Recruitment

Apply now »