Title: Manager, Omni Commerce Shopper Marketing
As a Manager of Omni Commerce for Albertsons at Kellanova, you will develop strategies and plans for seamless, rich experiences at the moment-of-purchase, both digitally and physically. Your expertise in retailer media and in-store activation will be crucial in creating, selling, and executing an annual plan, optimizing investment across all shopper touchpoints. This role involves collaboration with external stakeholders, key retailer partners, agencies, and internal partners in Omni COE, Sales, Coupon COE, Shopper Insights, Finance, Brand Marketing, and Category Strategy. You must master both the big picture and the details, understanding overarching goals and diving deep into specific issues to solve complex problems. This role is remote.
A Taste of What You’ll Be Doing
- Account Development – Take ownership of your business by leading the development and execution of commercial business plans across national and division that mutually deliver against customer and sales objectives. Provide best-in-class omni experience regardless of where or how the shopper shops.
- Engagement - Develop purpose-driven, integrated plans; grounded in insights and customer growth opportunities. Drive alignment with Sales, Category Teams, and our Retailers to ensure successful implementation of our strategy and commercial plans.
- Analytics – Knowing your business will be imperative in driving sales growth. Providing analytical guidance to the team around channel trends, investment strategy and other sales metrics will be key to your success. Improve ROI by reviewing results and recommendations and enhancing plans to deliver growth objectives efficiently.
- Budget Management – Responsible for managing an Omni Commercial budget and leading post program and post campaign analysis to determine overall effectiveness; refine budget across physical and digital conversion levers based on key learnings and insights.
We’re Looking for Someone With
- Bachelor's Degree or equivalent experience
- Significant CPG industry sales, marketing or strategy experience with a manufacturer or retailer.
- Albertsons Media Collective, or broader retail media network understanding is a plus
- Experience with customer negotiations at management levels.
- Experience communicating complex and/or detailed information to multiple individuals and audiences in both written and verbal methods.
- Experience in developing marketing, sales, or communication strategy and plans
- Prior exposure and/or experience with eCommerce.
- Experience with digital marketing and retailer media planning.
Compensation
The annual salary range is $103,000-136,080 which is based on various factors such as location, experience and skill. Discretionary bonuses based on company and individual performance are also available
What’s Next
Applications for this position will be accepted through January 24, 2025. After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone.
Visit our How We Hire page to get insights into our hiring process and more about what we offer.
All applicants must have permanent legal authorization to work in the United States. Kellanova does not sponsor employment visas for this role.
Need assistance throughout the application or hiring process? Email USA.Recruitment@Kellanova.com.
Benefits include medical, dental, vision, life, accidental death & dismemberment insurance, employee assistance program, short-term disability coverage, and long-term disability insurance. Also, voluntary income protection benefits such as supplemental life, accident as well as a 401(k) plan with company contributions is available.
Part-time employees may have access to benefits on a pro-rated basis. See KellanovaTotalHealth.com for more information.
Get to Know Us
At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Tresor, Crunchy Nut, among others.
Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.
Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work.
Mars has agreed to acquire Kellanova in a combination that will shape the future of snacking! The transaction is anticipated to close within the first half of 2025 (subject to Kellanova shareowner approval and other customary closing conditions, including regulatory approvals). The companies remain separate until closing.
You can learn more at www.futureofsnacking.com, and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.
Let’s shape the future of snacking.
Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here.
Nearest Major Market: Cincinnati