Title:  Manager, Omni Commerce/Shopper Marketing

The future of shopping is frictionless, experiential, and everywhere. To win in the new normal, we need your Omni approach and capabilities to drive conversion while elevating our customer relationships.  In your role as the Manager of Omni Commerce for Channels at Kellanova, you will help develop strategy and plans that deliver compelling, seamless, and rich experiences at the moment-of-purchase (both digital & physical). We’ll rely on your understanding of retailer media and in-store activation to create, sell, and execute an annual plan, prioritizing and optimizing investment across all shopper touchpoints.

This role collaborates with external stakeholders across our key retailer partners and agencies, along with internal partners in Sales, Shopper Insights, Brand Marketing and Category Strategy.

The role is an individual contributor and reports to the Director, Omni Commerce for the Channels Team.  Role is remote based.

A Taste of What You’ll Be Doing

• Account Development – As a Manager, Omni Commerce you will take ownership of your business by leading the development and execution of commercial business plans that mutually deliver against customer and sales objectives. Provide best-in-class omni experience regardless of where or how the shopper shops.
• Engagement - Develop purpose-driven, integrated plans; grounded in insights and customer growth opportunities.  Drive alignment with Sales, Category Teams, and our Retailers to ensure successful implementation of our strategy and commercial plans. 
• Analytics – Knowing your business will be imperative in driving sales growth. Providing analytical guidance to the team around channel trends, investment strategy and other sales metrics will be key to your success.  Improve ROI by reviewing results and recommendations and enhancing plans to deliver growth objectives efficiently.
• Budget Management – Responsible for managing an Omni Commercial budget across multiple customers and leading post program and post campaign analysis to determine overall effectiveness; refine budget across physical and digital conversion levers based on key learnings and insights.

We’re Looking for Someone With

• Significant CPG industry sales, marketing or strategy experience with a manufacturer or retailer.
• Experience with customer negotiations at management levels.
• Experience communicating complex and/or detailed information to multiple individuals and audiences in both written and verbal methods.
• Experience in developing marketing, sales, or communication strategy and plans
• Prior exposure and/or experience with eCommerce.
• Previous exposure and / or experience with Click and Collect and / or Direct to Consumer Business.
• Experience with digital marketing and retailer media planning.

What’s Next

After you apply, your application will be reviewed by a real recruiter, so it may take us a few weeks to get back with you by email or phone. Visit our How We Hire page to get insights into our hiring process and more about what we offer.

Need assistance throughout the application or hiring process? Email USA.Recruitment@Kellanova.com.

If you join our team, you’ll be rewarded for the difference you make. Our comprehensive benefits offer you the support you need through your life events, big or small. Visit our benefits page & be sure to ask your recruiter for more specific information.

Get to Know Us

At Kellanova, we are driven by our vision to be the world’s best-performing snacks-led powerhouse, unleashing the full potential of our differentiated brands and our passionate people. Our portfolio of iconic, world-class brands include Pringles, Cheez-It, Pop-Tarts, MorningStar Farms, Special K, Krave, Zucaritas, Crunchy Nut, among others.

Kellanova’s Culture of Best means we bring our best to all that we do in pursuit of our vision to be the world’s best performing snacks-led powerhouse. Our culture celebrates boldness and empowers our people to challenge the status quo, achieve results, and win together.

Our focus on Equity, Diversity, and Inclusion (ED&I) enables us to build a culture of belonging where all employees have a place at the table and are inspired to share their passion, talents and ideas to work.

Mars has agreed to acquire Kellanova in a combination that will shape the future of snacking! The transaction is anticipated to close within the first half of 2025 (subject to Kellanova shareowner approval and other customary closing conditions, including regulatory approvals). The companies remain separate until closing.

You can learn more at www.futureofsnacking.com, and our hiring teams will be happy to discuss further questions if your application advances in the hiring process.

Let’s shape the future of snacking.

Kellanova is an Equal Opportunity Employer that strives to provide an inclusive work environment, a seat for everyone at the table, and embraces the diverse talent of its people. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. For more information regarding our efforts to advance Equity, Diversity & Inclusion, please visit our website here.